Doug J. Chung
ASSOCIATE PROFESSOR OF MARKETING
DIRECTOR, SALES & BUSINESS DEVELOPMENT FORUM
UNIVERSITY OF TEXAS AT AUSTIN, MCCOMBS SCHOOL OF BUSINESS
About
Doug J. Chung is a faculty member of the McCombs School of Business at the University of Texas at Austin. He teaches Sales Management & Strategy in the second year MBA Elective Curriculum. Previously, he was on the faculty at Harvard University for ten years where he taught Sales Strategy, B2B Marketing, Marketing Strategy, and Marketing Models in the MBA and Executive Education programs.
Professor Chung focuses his research primarily on business/sales strategy, sales force management and incentive compensation. He has worked with firms worldwide to develop effective employee incentive compensation systems and his work has been published in Marketing Science, Management Science, Journal of Marketing Research, and the Harvard Business Review. His current work examines how specific elements of an incentive compensation system affect the performance and selection of varying types of sales employees.
Professor Chung received his PhD from Yale University and completed his undergraduate studies at Korea University. He currently serves as a senior external advisor for McKinsey & Company's sales and marketing practices. Prior to pursuing a career in academics, Professor Chung served as a platoon commander in the South Korean Special Warfare Command.
Employment
University of Texas at Austin, McCombs School of Business
2022-present: Associate Professor of Marketing
Director, Sales & Business Development Forum
Harvard University, Harvard Business School
2017-2022: Associate Professor of Business Administration
2012-2017: Assistant Professor of Business Administration
McKinsey & Company
2020-present: Senior External Advisor, Marketing and Sales Practice
Education
Ph.D. in Management, Yale University
M.A. & M.Phil. in Management, Yale University
B.A. in Economics, Korea University
Research Areas of Interest
Business/Sales Strategy
Technology Sales Management
Sales force management
Incentive Compensation
B2B Marketing
Quantitative Marketing
Industrial Organization
Structural Modeling
Field Experiments